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Building your customer base

24.04.2017

We are proud to announce an upcoming event targeting all entrepreneurs and business owners who want to take their business to the next level. The event shall stress on the importance of understanding the customer as basis to encourage and substantiate growth.

Our speakers

Keynote speaker Benjamin Duve, Global manager at Lego: product and communication insights, will share his experience working at a global leader Lego, and how knowing your customer is key to maintain and build your market position.

Benjamin will also share how Lego uses such insight in product development and marketing tools, possibly even adapting to different strategies as each market requires.

Prof Luis Naudi, Professor and chartered institute of marketing’ ambassador to Malta, will discuss how perfecting the customer experience will help you grow your business and reach new heights. Carrying 30 years’ experience in building marketing strategies, Louis has consulted multi million euro businesses and won numerous business awards. He was also appointed to sit on 2 UK government committees. Today, he lectures to undergraduate at MCAST on entrepreneurship.

Anita Aloisio, Partner specialist advisory services at Nexia BT will add to the event by giving a practical approach to how you, as an entrepreneur will need to invest the right amount of time in building a business plan which will then guide your future decisions.

With 20 years’ experience, and a reputation for attention to detail and thorough insight, Anita’s outlook will ensure that the overall experience of the session will be a positive one for all participants. 

4th May | Malta Life Sciences Park, San Gwann | 08:30 - 12:00 hrs

Participation is free however, an email to reserve your seat is strongly recommended. 
To view the agenda access the link below: